So you have "x" number of customers and "x" number of DIDs (this isn't an algebra lesson, I promise); are those "x" number of customers happy with their "x" number of DIDs? Customer satisfaction is the #1 rule of business, and in the business of VoIP, you keep your end users happy by equipping them with the latest VoIP technology and features.
DIDs + Features + Add-Ons = Happy Customers.
Sorry, I know I said no algebra.
What if you could make your customers happier? Well, we've come up with a list of things you could be issuing to your customers, and when I say "could be", I mean "should be." You don't want to be selling DIDs to your customers without offering these add-ons... you'll look like you're operating out of the 19th century. Do yourself (and your customers) favor--ponder these 5 questions about possible add-ons:
1. Do you have E911?
- Did you know it’s against the law to not offer E911 to your end users? Yep. Illegal.
- E911 Rogue fees are very expensive!
- You don't want to cost yourself these unnecessary payments.
- E911 is a service you can generate revenue with.
2. Do you have DID Failover?
- VoIP service depends on the Internet... if the Internet is down, so is your phone service. Your end users' calls will failover to another number in this case.
- Are you tired of getting blamed for your end users' technical issues? Failover is the easy-fix.
- You can charge extra for this service - which means another revenue stream for you.
- Failover makes your service more sticky by providing a service your competitor(s) may not offer.
3. Do you have CNAM (Caller ID)?
- Provide your end users with a complete product set by offering inbound and outbound CNAM.
- Caller ID is something most end users want and is considered to be a must when selling DIDs.
- Increase your revenue even more by charging additional monthly fees to use this service.
4. Do you have DID Forwards?
- Forwards allow your end users to "forward" their calls to another number to provide them with more freedom.
- Forwarding is a service you can charge additional fees to also, and it makes your product offering more sticky.
5. Do you have Fax-to-Email?
- Provide your end users with the ability to receive faxes through their email.
- You can charge a monthly MRC (monthly recurring charge) for this service... more revenue!
If you answered "no" to any of these questions, it may be time for you to upgrade your DID add-ons. Offering these add-ons will not only benefit your customers, but you too, making multiple new sources of revenue.
Have questions? Comment below and/or check out the orange links throughout the article, they take you to the VoIP Innovations wiki! Subscribe to our blog to learn even more useful tips regarding your VoIP business.