Perhaps no other industry can benefit from communication-enablement as much as healthcare. Think about it: in almost every patient study, general expectations are communication-focused. For example, there’s the need to be listened to, to receive clear explanations and instructions, and for better scheduling and time management. These are all realistic expectations, and they can be instantly enhanced using Communications Platform as a Service (CPaaS).
CPaaS is a platform that allows organizations to embed real-time communications (i.e. voice, video, messaging) directly into applications using cloud-based tools. By integrating these capabilities into commonly used apps, providers can custom-tailor workflows to meet priority needs.
So, how is this new technology changing the healthcare paradigm? Consider that 40 percent of patients feel rushed during their healthcare visit (for over 30 percent, appointments last less than 10 minutes). With real-time communications seamlessly integrated into the apps that physicians use, information instantly becomes more accessible and time is better spent. Or, consider nursing communications, touted as one of the greatest untapped opportunities in healthcare today. Imagine being able to eliminate frequent interruptions that affect quality of service and even patient safety.
Consider how communication-enablement can help nurses and other staff better manage time-sensitive situations. Or, imagine the incredible value of real-time communications embedded in scheduling applications; nurses can gain better insight into doctor availability to streamline internal processes and enhance patient experiences. In hospitals, bed-confined patients can be empowered with advanced communication options at their fingertips. Remote specialists can instantly initiate video sessions with colleagues and patients…the list of opportunities goes on.
In healthcare, the “who,” “when” and “how” of communication will always be key. CPaaS enables providers to better differentiate, generate revenue and, above all, transform the patient experience. Check out this blog to learn more about how to strategically use CPaaS.
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