CPaaS: The Ultimate Advantage in an AI Arm’s Race

Posted by Allison Boccamazzo on December 20, 2017 at 2:11 PM

Two years from now, 84 percent of companies will consider artificial intelligence (AI) “essential” to competitiveness. By this time, it’s also expected that the use of AI will transcend far beyond IT to critical lines of business that drive next-gen customer experience (i.e. sales, marketing, finance, HR).

Artificial intelligence is slated for exponential growth over the next 2-3 years. Is your organization peering through this window of opportunity, or climbing through it?

CPaaS: The Ultimate Advantage in an AI Arm’s RaceThere are plenty of ways to deliver better value, increase efficiencies and improve costs—especially in conjunction with Communications Platform as a Service (CPaaS). This cloud-based platform allows developers (or anyone, for that matter) to integrate custom communications into mobile and Web-based applications. When combined with artificial intelligence, companies truly experience a win-win.

Take the No. 1 use case for AI: automation. Businesses may be working to automate human activities, but that doesn’t eliminate the need for human communication to maximize outcomes. 44 percent of departments use this technology most frequently to detect security intrusions, yet 60 percent say they need more than 15 minutes just to identify who should respond to an incident. When using CPaaS, real-time notifications can be embedded into these applications to proactively inform IT teams, with the option for employees to initiate voice, video or messaging sessions regardless of where they are within the organization.

From automating call distribution to anticipating customer purchases, Artificial intelligence now serves as a core pillar of today’s intelligent enterprise. Let’s not forget, however, that AI can be made that much more effective with the addition of real-time communications via CPaaS.

Learn more about how to use CPaaS to your advantage here. If you're ready to start exploring the CPaaS options we have available at VoIP Innovations, sign up for an account online today!

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